That Rub
Start a video with a client saying the catchphrase “ummm That rub” emphasizing on aroma and flavor of the seasoning. Then few clips showing how seasoning is made with a cinematic transitions, grilling shots where rub is sprinkled on the meat, different angle shots of grilling and sizzling meat and finally a garnished flavorful dish which appeals people about the flavors of Rub followed by call of action.
We used Sony A7iii and Sony a6400 and Mavic Air Pro for video shoot. DJI Ronin SC produced stable and cinematic camera movement. We set a Studio inside the kitchen along with professional lighting. This entire video shoot lasted for 4 hours.
Raw footage was processed in Adobe Premier Pro. Some of the key transitions were masking, Time Ramp. We provided licensed background music, color grading, info-graphics relevant to the video story. This 1.15 minute commercial took almost 2 weeks from planning to execution.
We completed project that exceeded Client’s expectation. This video gained more than 4000 views in first 1 week. For a small startup, this exposure means a lot when it comes to revenue, marketing and gaining new potential customers.
Check out what Abbey Cannon thinks about services provided by Ready Creative media in our testimonial section.